Typography Task 3
(Type Design & Communication)
1 November 2023
Week 9 - Week 13
2023.11.07 -
2023.12.18
Reynard Wu / 0366763
Typography / Bachelors of Design (Honours) in Creative Media
Task 3: Type Design & Communication
CONTENT
LECTURES
All lectures 1 to 6 has completed in Typography Exercise Task 1
INSTRUCTIONS
Task 3 : Exercise - Type Design & Communication
Sketches
Sketches 1
I have experiment the effect the writing the same word by using different
pen. I choose the 5th sketches to continue the following task.
Sketches 2
I use the same pen and same writing style that i choose before to write
more word for the following digitization.
Digitization
Digitization Progress 1
Digitization Progress 2
I use the same strokes to digitize the word. After this, I start to
customize it to makes it more looks like my sketches.
After I done my digitization, I use font lab to create my font.
Digitization Progress 4
Digitization Progress 5
After I done the with the kerning part, I export it and name it as
'Calli'. I will use this font to make a poster.
Poster
Final Task 3 : Exercise - Type Design & Communication
Link to download the font : https://drive.google.com/file/d/16oVlJSZP26hmf-huDTj5aMFO-JGjZZLX/view?usp=drive_link

Fontlab
Final Task 3A : Exercise - Type Design & Communication "Calli" (JPG)
Final Task 3A : Exercise - Type Design & Communication "Calli" (PDF)
Final Poster (PDF)
FEEDBACK
Week 8 :
General Feedback : Independent study week
Specific feedback : Independent study week
Week 9 :
General Feedback : Sketches looks like not bad.
Specific feedback : 5th sketches maybe will be nicer.
Week 8 :
General Feedback : Independent study week
Specific feedback : Independent study week
Week 9 :
General Feedback : Sketches looks like not bad.
Specific feedback : 5th sketches maybe will be nicer.
Week 10 :
General Feedback : Watch the video that Mr.Vinod post.
Specific feedback : Can proceed to digitization.
Week 10 :
General Feedback : Watch the video that Mr.Vinod post.
Specific feedback : Can proceed to digitization.
Week 11 :
General Feedback : The fonts looks like got a bit
different with the sketches.
Specific feedback : Customize the font.
Week 11 :
General Feedback : The fonts looks like got a bit different with the sketches.
Specific feedback : Customize the font.
Week 12 :
General Feedback : Expand the letter from stroke to
path before create the font in Fontlab.
Specific feedback : Don't forget the symbol also
need to digitize it.
Week 12 :
General Feedback : Expand the letter from stroke to path before create the font in Fontlab.
Specific feedback : Don't forget the symbol also
need to digitize it.
Week 13 :
General Feedback : Don't use the graphic element
in the poster.
Specific feedback : Complete the e-portfolio.
Week 13 :
General Feedback : Don't use the graphic element in the poster.
Specific feedback : Complete the e-portfolio.
REFLECTIONS
Experience
Undertaking this task has been a transformative experience, allowing
me to delve into the intricacies of crafting meaningful visual
messages through typography. Navigating the creative process, from
ideation to execution, has not only sharpened my design skills but
has also deepened my understanding of effective communication.
Collaborating with peers and receiving constructive feedback has
enriched my learning, fostering a dynamic environment that
encourages innovation and thoughtful expression in the realm of type
design.
Observation
This task has unveiled the intricate connection between visual
elements and effective communication, highlighting the pivotal role
typography plays in conveying messages. It encourages a meticulous
consideration of letterforms and design choices, emphasizing the
significance of precision and intentionality in typographic
creations.
Findings
Engaging in this task has broadened my understanding of the
intricate relationship between typography and effective
communication. Through this academic endeavor, I've come to
appreciate the nuanced artistry involved in crafting typefaces,
recognizing their pivotal role in conveying messages with visual
impact.
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